Conversion Optimization Blog

Boost ecommerce conversion rate: 30 Best Practices and Tips

Boost ecommerce conversion rate: 30 Best Practices and Tips

Designing a checkout process for an ecommerce store is a huge challenge. Here’s some numbers you should know: In 2014, 1.12 billion people worldwide are expected to buy goods & services online –  tweet this By end of 2013, the average abandonment rate was 67.9%…

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Enhancing the Digital Experience on Mobile

Enhancing the Digital Experience on Mobile

Following conversioner’s latest mobile optimization guide and article: Responsive design is NOT a mobile optimization strategy, we continue to talk about the digital experience on mobile. In his latest webinar, Ian Everdell shared his knowledge on how to take advantage of the different experiences of…

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Announcing: The Complete Mobile Optimization Guide

Announcing: The Complete Mobile Optimization Guide

It is my great pleasure to announce the release of Conversioner’s first mobile optimization guide. A recent study by Millward Brown showed that in average, consumers use 2.6 devices online to convert (tweet this). This stat demonstrates the importance of understanding user behavior and emotions-…

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CTA buttons: Best practices and tips for higher conversion

CTA buttons: Best practices and tips for higher conversion

The call to action button is one of the most important elements of your conversion optimization funnel. Designing high converting call to action buttons requires planning; In this post we’ll cover important information about CTA buttons, check out different landing pages and their call to…

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How to increase revenues by 304% using emotional targeting

How to increase revenues by 304% using emotional targeting

A few weeks ago we finished running our first rounds of conversion optimization tests for one of Asia’s dating sites. One of the most important and unique things about emotional conversion optimization is the possibility of increasing revenue right from the first step of your…

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